Enriching Life, Creating Sustainable Value

As one of the world’s leaders in agro-industrial and food conglomerate, Charoen Pokphand Foods Public Company Limited (CPF) recognizes their roles and responsibilities to sustainability for the country, the people, and the company. Each year, in cooperation with the Annual Report, CPF generates another report, a Sustainability Report to project their strategic directions toward sustainability.


The challenge for this project was to transform a complex heap of information into simple and fresh visual expression. As a result, infographic plays a prominent role in this report as many sections are featured with visuals, rather than lengthy and complicated text. The outcome was an overwhelming success with impact and eye-catching report.

Project : Sustainability Report 2016

Client : Charoen Pokphand Foods Public Company Limited

Design Firm : Pink Blue Black & Orange

Design Director : Siam Attariya

Graphic Designer /Illustrator : Teerapat Lowsuwannawong

Photographer : Chutharut Pornmuneesoontorn