Enriching Life, Creating Sustainable Value
As one of the world’s leaders in agro-industrial and food conglomerate, Charoen Pokphand Foods Public Company Limited (CPF) recognizes their roles and responsibilities to sustainability for the country, the people, and the company. Each year, in cooperation with the Annual Report, CPF generates another report, a Sustainability Report to project their strategic directions toward sustainability.
The challenge for this project was to transform a complex heap of information into simple and fresh visual expression. As a result, infographic plays a prominent role in this report as many sections are featured with visuals, rather than lengthy and complicated text. The outcome was an overwhelming success with impact and eye-catching report.
Project : Sustainability Report 2016
Client : Charoen Pokphand Foods Public Company Limited
Design Firm : Pink Blue Black & Orange
Design Director : Siam Attariya
Graphic Designer /Illustrator : Teerapat Lowsuwannawong
Photographer : Chutharut Pornmuneesoontorn